Tips To Improve Member Engagement with Mobile Publishing Apps

Walsworth understands that associations are always looking for ways to improve member engagement due to the positive effects of engagement on retaining current members and attracting new members. One of the tools available to help associations achieve increased member engagement is mobile publishing apps. As we have posted previously, mobile publishing apps can help publishers […]
The Power of Walsworth Apps – Audio and Video

What Is It? You can set up an audio or video file to be played by letting users tap the view area or by creating separate buttons with the Audio or Video action. The Play, Pause and Stop options are supported. Why Would You Use It? Audio and video overlays provide another interactive experience […]
The Power of Walsworth Apps – Button Overlays

What Is It? Button overlays provide links to websites, to another page, or to other articles. Buttons can also trigger a pop-up. Why Would You Use It? Button overlays give you the ability to offer additional content to your readers, without having to create that content. Simply place a button overlay on a piece of […]
The Power of Walsworth Apps – Panorama

What Is It? The Panorama overlay provides the illusion of viewing an image from a 360-degree perspective. You can create a panorama effect that lets users feel like they are in a certain place (see the examples below). Why Would You Use It? This is a powerful way to show real estate listings. Realtors can […]
The Power of Walsworth Apps – Forms

What Is It? Forms allow you to collect information directly from your readers. Upon submission, the data is emailed to a designated address. Walsworth Forms are often used for contact or registration purposes. You can also utilize these forms in an app and have it function like as a landing page. The landing page features […]
The Power of Walsworth Apps – Scratch Off

What Is It? Scratch Off initially shows on the top of two photos that are stacked. See examples of this Walsworth App below. The user can then swipe the top of the photo, much like a scratch-off ticket, to reveal the bottom image. Scratch Off is a fun way to reveal the announcement of a […]
The Power of Walsworth Apps – Wish List

What Is It? The Wish List feature is a powerful way for catalogs to take the reader beyond looking at an item and using a dog-ear on the page. Customers can browse the catalog and add any item to a Wish List. At any time the reader can review the items in the Wish List […]
The Power of Walsworth Apps – Slide Out Drawer

What Is It? A Slide Out Drawer is an engaging way to make additional content unobtrusive. Readers simply tap and drag out the drawer to reveal its contents. Why Would You Use It? This is helpful when you want to provide additional information to your reader, but you don’t want it to interrupt the full […]
The Power of Walsworth Apps – Slideshow Interactive Overlay

What Is It? Slideshows are created to show more images or information than can be used on a printed page. A slideshow can be a series of images, text, or images and text together and can be as small or as large as you want to fit on a page. In Walsworth Apps, slideshows can […]
How to Choose the Right Walsworth App

Mobile apps present new opportunities to engage your readers. As mentioned in my previous post, Your Opportunity With Walsworth Apps, the interactive capabilities of apps will enhance your print content, offering more value to your readers and more revenue to you. Walsworth offers three approaches to app design: App Now takes your existing print publication […]