July 2, 2025

USPS To Offer 10% Postage Discount with Catalog Insights Promotion

Written By: Will Lubaroff
USPS-Catalog-Promotion-Header

The United States Postal Service is launching a new Catalog Insights Promotion, offering a 10% discount on postage for qualifying catalog mailings. If you’re looking to get more value from your marketing dollars, this promotion presents an excellent opportunity, especially for brands that rely on printed catalogs to connect with customers.

Key Promotion Dates

  • Registration Window: August 15, 2025 – June 30, 2026
  • Promotion Period: October 1, 2025 – June 30, 2026

Do You Qualify?

To be eligible for the discount, your catalog must meet USPS criteria:

  • A minimum of 12 bound pages (can be letter, flat or parcel shaped)
  • Must be mailed as USPS Marketing Mail (profit or nonprofit)
  • Must include a list of products or services
  • Must provide ordering information

How to Apply

Here’s what Walsworth customers need to do to take advantage of this promotion:

  1. Create or log in to your USPS Business Customer Gateway (BCG) account

    • Need help setting one up? Contact your Walsworth rep to get your CRID (Customer Registration ID) for a faster setup.
  2. Get pre-approval through the Mailing Promotions Portal in the BCG
    • You’ll be asked to answer a few questions and upload sample catalog pages.
  3. Register for the Catalog Insights Promotion in the BCG once pre-approved.
  4. Notify Walsworth

    • Share your USPS approval letter with your Sales Rep or CSR, and let us know which of your mailings will use the promotion.

Helpful Resources

Questions about the portal: mailingpromotions@usps.gov

Ready to Dig Deeper?

Our Commitments

Find out even more about our commitments to you and your team.

Get in Touch

Start a conversation online or call 800-265-6795 and let’s talk further about your needs.

Contact Us

Request a Quote for Catalog Publishers

To begin the quoting process, please submit the form below.

Feel free to use approximations when specifics are not yet determined.

Request a Quote for Book Publishers

To begin the quoting process, please submit the form below.

Feel free to use approximations when specifics are not yet determined.

Request a Quote for Magazine Publishers

To begin the quoting process, please submit the form below.

Feel free to use approximations when specifics are not yet determined.

Request a Quote for Associations

To begin the quoting process, please submit the form below.

Feel free to use approximations when specifics are not yet determined.